The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Doritos: Concert in a Bag
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Frito-Lay Doritos Category: Gaming & Branded Applications / Branded applications
Pizza Hut iPhone App
Agency: IMC2 / dallas
Client: Pizza Hut Category: Gaming & Branded Applications / Branded applications
Showtime Nurse Jackie on Kindle
Agency: OMD / New York
Client: Showtime Category: Gaming & Branded Applications / Branded applications
Expedition Africa- The game
Agency: Pod Digital Design / Lexington
Client: History Channel Category: Gaming & Branded Applications / Branded applications
Light the Dark
Agency: Saatchi & Saatchi Berlin / Frankfurt
Client: Amnesty International Category: Gaming & Branded Applications / Branded applications
33 Keys
Agency: Doner / Naperville
Client: Mazda Category: Gaming & Branded Applications / Online gaming
START THINKING SOLDIER
Agency: Publicis / London
Client: BRITISH ARMY/C.O.I Category: Gaming & Branded Applications / Online gaming
Civil War Online
Agency: Soap Creative / Ultimo
Client: Activision Category: Gaming & Branded Applications / Online gaming
Lynx Instinct
Agency: Soap Creative / Ultimo
Client: Unilever Lynx Category: Gaming & Branded Applications / Online gaming
Sugar Streak
Agency: TAXI Canada / Toronto
Client: Koodo Mobile Category: Gaming & Branded Applications / Online gaming
Monopoly City Streets
Agency: Tribal DDB London / London
Client: Hasbro Category: Gaming & Branded Applications / Online gaming
Trivial Pursuit Experiment
Agency: Tribal DDB London / London
Client: Hasbro Category: Gaming & Branded Applications / Online gaming
Award:
2010 Branded Entertainment Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Frito-Lay Doritos
Title:
Doritos: Concert in a Bag
Category:
Gaming & Branded Applications / Branded applications
Annual ID:
10038E
Award:
2010 Branded Entertainment Merit Award
Agency:
IMC2 / dallas
Client:
Pizza Hut
Title:
Pizza Hut iPhone App
Category:
Gaming & Branded Applications / Branded applications
Annual ID:
10039E
Award:
2010 Branded Entertainment Merit Award
Agency:
OMD / New York
Client:
Showtime
Title:
Showtime Nurse Jackie on Kindle
Category:
Gaming & Branded Applications / Branded applications
Annual ID:
10040E
Award:
2010 Branded Entertainment Merit Award
Agency:
Pod Digital Design / Lexington
Client:
History Channel
Title:
Expedition Africa- The game
Category:
Gaming & Branded Applications / Branded applications
Annual ID:
10041E
Award:
2010 Branded Entertainment Merit Award
Agency:
Saatchi & Saatchi Berlin / Frankfurt
Client:
Amnesty International
Title:
Light the Dark
Category:
Gaming & Branded Applications / Branded applications
Annual ID:
10042E
Award:
2010 Branded Entertainment Merit Award
Agency:
Doner / Naperville
Client:
Mazda
Title:
33 Keys
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10024E
Award:
2010 Branded Entertainment Merit Award
Agency:
Publicis / London
Client:
BRITISH ARMY/C.O.I
Title:
START THINKING SOLDIER
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10025E
Award:
2010 Branded Entertainment Merit Award
Agency:
Soap Creative / Ultimo
Client:
Activision
Title:
Civil War Online
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10026E
Award:
2010 Branded Entertainment Merit Award
Agency:
Soap Creative / Ultimo
Client:
Unilever Lynx
Title:
Lynx Instinct
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10027E
Award:
2010 Branded Entertainment Merit Award
Agency:
TAXI Canada / Toronto
Client:
Koodo Mobile
Title:
Sugar Streak
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10028E
Award:
2010 Branded Entertainment Merit Award
Agency:
Tribal DDB London / London
Client:
Hasbro
Title:
Monopoly City Streets
Category:
Gaming & Branded Applications / Online gaming
Annual ID:
10029E